For sites that live on search

SEO & Performance

We fix the technical layer that rankings and AI answers depend on (crawlability, structured data, and speed) with the engineering to back it up.

Most SEO help is marketing help: keyword lists, content calendars, backlink outreach. All useful, and all resting on a technical layer that either works or quietly doesn’t. If Google can’t crawl the page, if the structured data is wrong, if the largest element takes four seconds to paint, none of the content strategy lands. And now there’s a second audience: the AI answer engines reading your pages, which reward clean, server-rendered HTML and punish the JavaScript soup that hides your content behind a spinner.

We’re the engineering half of SEO. Not the agency that promises rankings, but the studio that fixes the crawlability, the Core Web Vitals, the markup, and the render path that rankings and AI answers are actually built on.

WHATwe fix

Technical SEO foundations

Crawlability, indexation, canonicals, sitemaps, and redirects: the plumbing search relies on.

Structured data & metadata

JSON-LD done right, plus titles, descriptions, and Open Graph that render server-side.

Core Web Vitals

LCP, CLS, and INP measured per template and fixed at the source, not papered over.

Answer-engine readiness

Clean SSR HTML that AI crawlers can actually read: your content, not a loading state.

Image & bundle optimisation

The two heaviest things on most pages, trimmed: right formats, right sizes, less JavaScript.

Ongoing monitoring

Field data and lab checks watched over time, so a regression gets caught before rankings feel it.

HOWit works

01

Measure

We start from the performance audit (lab and field data across your key templates) so every fix is aimed at something we can see.

02

Fix

The technical layer, ordered by impact: render path, markup, vitals, weight, measured before and after.

03

Ship

Changes land in production with the before/after numbers attached, so the gain is a fact, not a claim.

04

Monitor

Vitals and crawl health watched over time: regressions get flagged before they cost you rankings.

Working with Neelesh is like working with a whole team of developers. He can project manage, design, debug and execute across the full development stack. He's an absolute pleasure to work with.

Nat Martin

CEO - Sunday

COMMONquestions

Both, because they’re the same job. Page speed is a ranking factor and a Core Web Vital; clean fast-rendering HTML is what both Google and the AI answer engines reward. We fix the technical layer once and it serves rankings, users, and crawlers together.

Have something to build?

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