For sites that live on search
SEO & Performance
We fix the technical layer that rankings and AI answers depend on (crawlability, structured data, and speed) with the engineering to back it up.
Most SEO help is marketing help: keyword lists, content calendars, backlink outreach. All useful, and all resting on a technical layer that either works or quietly doesn’t. If Google can’t crawl the page, if the structured data is wrong, if the largest element takes four seconds to paint, none of the content strategy lands. And now there’s a second audience: the AI answer engines reading your pages, which reward clean, server-rendered HTML and punish the JavaScript soup that hides your content behind a spinner.
We’re the engineering half of SEO. Not the agency that promises rankings, but the studio that fixes the crawlability, the Core Web Vitals, the markup, and the render path that rankings and AI answers are actually built on.
WHATwe fix
Technical SEO foundations
Crawlability, indexation, canonicals, sitemaps, and redirects: the plumbing search relies on.
Structured data & metadata
JSON-LD done right, plus titles, descriptions, and Open Graph that render server-side.
Core Web Vitals
LCP, CLS, and INP measured per template and fixed at the source, not papered over.
Answer-engine readiness
Clean SSR HTML that AI crawlers can actually read: your content, not a loading state.
Image & bundle optimisation
The two heaviest things on most pages, trimmed: right formats, right sizes, less JavaScript.
Ongoing monitoring
Field data and lab checks watched over time, so a regression gets caught before rankings feel it.
HOWit works
Measure
We start from the performance audit (lab and field data across your key templates) so every fix is aimed at something we can see.
Fix
The technical layer, ordered by impact: render path, markup, vitals, weight, measured before and after.
Ship
Changes land in production with the before/after numbers attached, so the gain is a fact, not a claim.
Monitor
Vitals and crawl health watched over time: regressions get flagged before they cost you rankings.
Working with Neelesh is like working with a whole team of developers. He can project manage, design, debug and execute across the full development stack. He's an absolute pleasure to work with.
Nat Martin
CEO - Sunday
COMMONquestions
Both, because they’re the same job. Page speed is a ranking factor and a Core Web Vital; clean fast-rendering HTML is what both Google and the AI answer engines reward. We fix the technical layer once and it serves rankings, users, and crawlers together.
Have something to build?
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